Writing

More samples available upon request.

IFC Rebrand @ Gretel

Gretel hired me to craft the tone, voice, and language system for the IFC rebrand, moving the brand away from a niche film network and to an inclusive yet still quirky and smart movie destination.

Epicurious

Epicurious hired me for some digital content writing, including gift guides, product reviews, and recipe galleries. Get the full round-up HERE.

Elle Decor Brochure

Elle Decor brought me on to curate and write a neighborhood brochure for potential buyers of a new residential development in a pretty great part of Manhattan, NY.

Spotify Digital Series

I was tasked by The Front to write short-form informative episodes for an established Spotify for Artists digital series, The Game Plan. This episode, originally on “Mental Health,” evolved into one about “Avoiding Burnout.”

Elmwood Mini Case Studies

As Creative Director of Writing, I helped shape and implement Elmwood’s voice, including short and sweet case studies for the agency’s web site.

Awards + Publications

D&AD Award / IFC Rebrand with Gretel / Lead Copywriter
Collection of Haikus / Your House Keys are in the Dryer: A Parenting Haiku Book, 2022
“Snails” Personal Essay / Mothers Always Write, 2017
“That Day” Poem / Rough Places Plain: Poems of the Mountains, 2005